Google recently add structured data support: Google has further structured data support to browse and doubtless use execs and cons for product review snip within the Google Search results.
Google said you'll be able to currently, tell Google concerning your pros and cons by provision pros and cons structured data on editorial review pages.
Google add structured data support
Google further a replacement section to the documentation up here that reads “Pros and cons: facilitate folks see a high-level outline of the execs and cons of a piece of writing product review.
The execs and cons look is accessibly troubled, English, French, German, Italian, Japanese, Polish, Portuguese, Spanish, and Turkish all told countries wherever Google Search is accessible. Whereas Google tries to mechanically understand the pros and cons of a piece of writing product review, you'll be able to expressly offer this info by adding the positiveness and/or negativeness properties to your nested product review. Make sure to follow the execs and cons pointers.”
Google updated the wealthy Results take a llook at to examine for execs and cons structured knowledge additionally to all or any the opposite structured knowledge varieties supported by Google Search, the corporate same. Google same will|you'll|you'll be able to} use this tool to validate and make sure your structured knowledge is correct and Google can browse it.
Structured data looks like
<title>Cheese Knife Pro review</title>
"name": "Cheese Knife Pro",
"name": "Cheese Knife Pro review",
"name": "Pascal Van Cleeff"
"name": "Consistent results"
"name": "Still sharp after many uses"
"name": "No child protection"
"name": "Lacking advanced features"
. . .
<li>Still sharp after many uses</li>
<li>No child protection</li>
<li>Lacking advanced features</li>
. . .
Currently, solely editorial product review pages area unit eligible for the execs and cons look in Search, not merchandiser product pages or client product reviews.
There should be a minimum of 2 statements concerning the merchandise. The execs and cons should be visible to users on the page.
Structured data not needed. Google same even though you are doing not add structured knowledge, Google should show execs and cons. I truly noticed this a couple of month alone within the wild. Google wrote, “If you are doing not offer structured knowledge, Google might attempt to mechanically establish execs and cons listed on the net page.”
Google did say it “will order equipped structured knowledge provided by you over mechanically extracted knowledge.” thus it's in all probability best you are doing add the structured knowledge, if you've got it.